Consequences of Blake Lively’s Accusation Against Justin Baldoni Including Getting Dropped from His Agency

Blake Lively has sued her It Ends With Us co-star, Justin Baldoni. She’s accusing him of s*xual harassment and trying to ruin her reputation. The lawsuit comes months after the movie, based on Colleen Hoover’s best-seller, became a huge hit.

Lively plays Lily Bloom, the story’s main character, while Baldoni stars as her abusive partner, Ryle Kincaid. While promoting the movie, rumors of tension between the two started circulating online.

It seemed like they were avoiding each other, which led fans to speculate about an on-set feud. On top of that, some fans felt Lively didn’t give the movie’s serious themes the attention they deserved in interviews and promotions.

Now, things have gotten even more intense. Lively has sued Baldoni, accusing him of harassment. She also claimed that his PR team tried to ruin her reputation. Meanwhile, Baldoni’s lawyers have fired back, claiming that Lively’s lawsuit is an attempt to fix her own negative image.

Baldoni, once known for supporting women’s rights and his family man image, is now at the center of a growing controversy. And things are only getting more intense. Here’s what’s gone down since the lawsuit was filed.

Justin Baldoni parts ways with WME after Blake Lively’s s*xual harassment lawsuit

In a surprising turn, Justin Baldoni was dropped by his long-time talent agency, WME, just days after Blake Lively’s lawsuit was made public. WME confirmed the separation, and while neither party has said much about the split, it’s clear that the lawsuit played a big part in this decision (per The Hollywood Reporter).

As for Baldoni, this could be a major turning point in his career. Lively, meanwhile, continues to speak out about the issue, claiming that Baldoni’s actions have hurt her both professionally and personally.

She’s not backing down, and with her agency, WME, backing her, it’s clear that this fight isn’t over yet. In the coming weeks, we’ll likely see more developments, but for now, the message is clear: Lively is taking control of the narrative.

Sony stands by Blake Lively amid Justin Baldoni allegations

In the midst of all the drama, Sony Pictures, the studio behind It Ends With Us, has thrown its support behind Blake Lively. The studio has publicly backed her, standing by her decision to speak out about what she says happened on set.

This is a big deal because studios usually try to stay neutral during these kinds of situations. However, Sony’s public statement makes it clear that they support the actress’ right to speak out about harassment. A Sony Pictures Entertainment spokesperson told Variety:

We have previously expressed our support for Blake in connection with her work on and for the film. We fully and firmly reiterate that support today. Further, we strongly condemn any reputational attacks on her. Any such attacks have no place in our business or in a civil society.

Lively’s support goes beyond Sony. Her It Ends With Us co-star, Brandon Sklenar, shared her complaint on Instagram, urging fans to “For the love of God read this.” He even added a red heart emoji and tagged Lively, showing his support for her.

This kind of backing matters, proving Lively isn’t alone in this. Her colleagues are standing with her and speaking out. Even SAG-AFTRA, the union for actors, showed support for Lively, saying:

These are startling and troubling allegations. Employees have every right to raise issues of concern or to file complaints. Retaliation for reporting misconduct or inappropriate behavior is illegal and wrong. We applaud Blake Lively’s courage in speaking out on issues of retaliation and harassment and for her request to have an intimacy coordinator for all scenes with nudity or s*xual content. This is an important step that helps ensure a safe set.

Colleen Hoover, author of It Ends With Us, also posted a heartfelt photo with Lively, saying:

You have been nothing but honest, kind, supportive and patient since the day we met. Thank you for being exactly the human that you are. Never change. Never wilt.

The support for Lively goes even further. Her friends from the Sisterhood of the Traveling Pants cast, including America Ferrera, Amber Tamblyn, and Alexis Bledel, have all voiced their support.

Other celebrities like director Paul Feig and actress Amber Heard have also joined the chorus, showing that Lively’s fight isn’t just her own—it’s a fight for everyone who has ever faced harassment in the workplace.

Justin Baldoni’s Voices of Solidarity Award has been taken back

If things weren’t tough enough for Justin Baldoni, they got even worse. On December 21, 2024, the Vital Voices Global Partnership rescinded the Voices of Solidarity award that they had given Baldoni just a couple of weeks earlier.

This award is meant to recognize men who advocate for women’s rights and equality. But after hearing about the lawsuit, Vital Voices decided that Baldoni no longer deserved the honor. In their statement, the organization explained:

The Voices of Solidarity Award honors remarkable men who have shown courage and compassion in advocating on behalf of women and girls. On December 9, 2024, we recognized Justin Baldoni with this award.

As a result, they decided to revoke the award and erase all mentions from their website. For Baldoni, this is a huge blow to his reputation. The award symbolized his supposed support for women, and now it’s gone. The timing couldn’t be worse.