“Don’t do it Selena”: Selena Gomez’s Fans Are Not Happy With Her Decision to Sell Her $2 Billion Worth Beauty Brand Rare Beauty
People say that celebrities who peak in their teens seldom carry their success to adulthood. This might be true for some actors, but Selena Gomez belongs to the other category. She started out as a pop singer with a lead role in the Disney teen show Wizards of Waverly Place. Since then, she’s seen numerous highs with top charting albums and even roles in more shows. If that wasn’t enough, Gomez launched a beauty brand called Rare Beauty.
Is Selena Gomez Selling Rare Beauty?
It’s an understatement to say Rare Beauty is thriving. People love Selena Gomez and by extension, love the dedication and hard work she has put into creating such a beauty brand. The celebrity is synonymous with loyalty and trust, qualities that she further lent to her brand. According to Bloomberg, some insider sources have claimed that Gomez is considering selling her brand.
The actress and singer has been in discussions with financial advisors to get a valuation of the company while bankers look at viable options for the brand to continue its legacy. Reports suggest Gomez is not looking to give up full control and would wish to remain as involved in the brand as she could. However, fans are upset with this decision since they use and appreciate Rare Beauty primarily because of Gomez’s stardom and reputation.
Some fans are even speculating that since Gomez is finally in a happy relationship with Benny Blanco, the couple is eventually thinking about getting married and settling down. This might be a reason why Gomez wants to sell the brand and have more time to focus on her personal life and her family. Others claim that the brand might be sinking, but the $2 billion valuation suggests otherwise.
Don’t do it Selena! Rare Beauty is such an amazing brand. It will be the death of the brand if she sells.
— SassyGalBeauty (@Sassygalshops) March 19, 2024
That is it , Selena is getting married . She will have 4 kids . She is going to concentrate on family .
— Travel lover 🎀 (@travellover28) March 19, 2024
https://twitter.com/Cubillos99/status/1770193251053486415?s=20
Launched in 2020, the brand has scaled incredible heights within the cosmetics industry, mostly because of Gomez’s existing fame and fandom. Rare Beauty was among the first few brands to truly leverage social media to spread the word amidst the pandemic and offer a way for people to feel good in their skin. Gomez also has another business venture called Wondermind to focus on mental health since she has been an active advocate of the subject.
Selena Gomez’s Upcoming Projects
Currently, Gomez is all geared up to work on releasing the next season of Only Murders in the Building. Season 4 of the Hulu series is said to be grander in every way with more prominent actors joining the already incredible lead cast of Steve Martin, Martin Short and Gomez. The past 3 seasons of Only Murders in the Building have gone on to win Primetime Emmy awards among other accolades.
Other projects under Gomez’s belt are Spiral, Emilia Perez, and In the Shadows of the Mountains. These are undergoing the production stage and will be released soon. Gomez and her career are discovering new highs with every project and business venture she undertakes. Fans can’t wait to see what the Rare singer has in store for them.
