‘You were supposed to destroy cable’: Netflix CEO Confirms Streaming Giant is Seriously Planning To Add Ads, Fans in Disbelief
During the Cannes Lions advertising conference, COO of Netflix confirmed that they are planning to add Ads. The executive discussed a number of challenges affecting the company's future. He was there to receive the Entertainment Person of the Year honour. The CEO also spoke upon the subject earlier in the year. According to Reed Hastings, who runs Netflix. He said "those who have followed me know that I have been against the complexity of advertising and a great fan of the simplicity of membership." Ted Sarandos On Planning To Add Ads [caption id="attachment_107993" align="alignnone" width="681"] Ted Sarandos In Cannes Lion[/caption]
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