Harrison Ford Fails to Beat Marvel With His Final Indiana Jones Movie as It Registers 474,000 Viewership on VOD
Legendary actor Harrison Ford bid goodbye to his second home i.e. Indiana Jones franchise with the fifth installment. The character of the quick-witted archeologist portrayed by the veteran actor for the last time was the biggest draw, as his fans and followers led to packed movie theatres to witness his final run with the action-adventure franchise.
Harrison Ford’s Indiana Jones And The Dial Of Destiny could gross only $375.4 million worldwide against a budget of $295 million. However, it was expected that the last association of the Star Wars actor would bring in huge numbers, but the movie fell flat at the box office and went on to become one of the biggest critical and commercial flops of 2023 as of now. The recent data based on the viewership of the Indiana Jones 5 added some respite to the franchise.
Harrison Ford’s Indiana Jones 5 Fails To Beat The Viewership Of Guardians Of The Galaxy 3
Harrison Ford’s Indiana Jones And The Dial Of Destiny premiered on reputed digital platforms on August 29 after completing its theatrical run worldwide. According to the stats revealed by the television analytics organization Samba TV, James Mangold directed the installment was widely watched after its OTT release. According to the data, Indiana Jones And The Dial Of Destiny was watched by 474k households within the first six on VOD.
Despite registering staggering numbers on the reputed streaming platforms, the Harrison Ford starrer movie could not break the records of James Gunn-directed Guardians Of The Galaxy Vol. 3 which has a record of being viewed by 482k domestic households in the US, during the first five days of in August
With an impressive viewership on notable streaming platforms, it has been speculated that the Disney+ premiere of Indiana Jones 5 is not at all happening soon. From the viewership records, it is evident that people chose to watch the fifth installment of the action-adventure franchise from the comfort of their homes, instead of buying the ticket and watching it in the theatres. Despite bombing at the box office, the strong digital presence of Indiana Jones is a welcome move for the future of the franchise.
Why Harrison Ford’s Indiana Jones 5 Bombed At The Box-Office?
Harrison Ford’s Indiana Ford And The Dial Of Destiny was one of the most anticipated movies of 2023. Despite being one of the oldest franchises in Hollywood with veteran actor Harrison Ford in the titular character, the movie failed to strike a chord with the audience which directly influenced its box office revenue.
Amongst all the reasons for the failure of Indiana Jones 5, the major one is the wide age gap between the fans. Disney failed to keep the younger audience in mind, which forms almost 80% of moviegoers. The franchise dates back to the early 80’s. The lack of consideration for the younger audience is one of the significant reasons why the fifth installment failed to keep up at the box office.
The box office revenue of superstar Tom Cruise’s Mission Impossible 7 was gradually limited by the biggest blockbusters of 2023 Christopher Nolan’s Oppenheimer and Greta Gerwig’s Barbie. In a similar way, the theatrical window and the box office numbers of Indiana Jones And The Dial Of Destiny were restricted by the 2023 released blockbusters Spider-Man: Across the Spider-Verse, and Transformers: Rise of the Beasts.
Source: Samba TV
