SUMMARY
  • Ryan Reynolds’ 'Deadpool 3' smashed box office records with massive fanfare.
  • The actor celebrates the Marvel movie endlessly on social media with enthusiastic posts.
  • However, he has been noticeably silent about his wife Blake Lively’s film on social media.

In 2024, Hollywood has got a blockbuster fever, and guess who’s at the center of it? The Reynolds-Lively fam, and for their own reasons! Ryan Reynolds’ latest film, Deadpool & Wolverine, has smashed through the billion-dollar barrier, proving that superhero shenanigans are still a big hit!

Ryan Reynolds and Hugh Jackman
Ryan Reynolds and Hugh Jackman in Deadpool & Wolverine (Credits: Walt Disney Studios Motion Pictures)

Meanwhile, Blake Lively’s It Ends With Us has faced some rough patches, receiving tough crowd reactions due to on-set drama and controversies. Despite Reynolds’ social media presence, where he is celebrating every little win of his own superhero movie with numerous posts, there’s a noticeable drought when it comes to his wife’s film.

Ryan Reynolds Cheers for Deadpool 3 But Avoids It Ends With Us on Instagram

Feeling like you can’t escape Ryan Reynolds on social media? You’re definitely not the only one! It seems like the Marvel star has been working overtime to promote Deadpool & Wolverine. His enthusiasm for the movie is sky-high, and he has been its biggest cheerleader, practically shouting about it from the digital rooftops (literally without missing a single day).

His endless social media promotion prove he’s got a knack for keeping things lively online. And that’s why Deadpool 3 has smashed box office records—turns out, all the hype really did pay off! But, on the flip side, Reynolds’ role in It Ends With Us has been more like a whisper than a roar. Despite his efforts at promotions and even writing a key scene, you’d hardly know he was involved from his social media.

Blake Lively and Justin Baldoni
Blake Lively and Justin Baldoni star in It Ends With Us (Credits: Sony Pictures Releasing)

And when it comes to posting about his Blake Lively or It Ends With Us, his feed has been all eerily silent. No pictures, no hype—just radio silence. Although the film achieved a major milestone by pulling in $80 million (via Box Office Mojo) worldwide on its opening weekend, the backstage drama has stirred up tensions on social media. Perhaps, that is why Reynolds is keeping a low profile to avoid any bad press.

Taylor Swift Is Also Quiet About Blake Lively’s Film Despite Being Her BFF

Blake Lively and Taylor Swift
Taylor Swift and Blake Lively (Credits: Instagram/@blakelively)

Even Taylor Swift seems to be mastering the art of balancing friendship with PR moves. Her Instagram looks like a never-ending cheer squad, where she constantly gives shout-outs to her friends. Lately, Tay has seen support for Ryan Reynolds’ Deadpool & Wolverine. Just yesterday, she put two stories raving about Sabrina Carpenter’s new album, Short n’ Sweet, and hyping up Zoë Kravitz’s thriller, Blink Twice.

However, the 34-year-old has been oddly quiet about It Ends With Us, a movie starring her good friend Blake Lively, even though it features her song My Tears Ricochet. Normally, Swift would be all over promoting her friends’ work, but it seems she’s playing it cool to steer clear of any possible drama or backlash.

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