When it was announced that Taylor Swift had been chosen as TIME Magazine Person of the Year for 2023 it generated a range of reactions online. Many people were thrilled to see the talented singer-songwriter being acknowledged for her influence, on music and culture. However, there were also those who argued that MrBeast, a YouTuber was more deserving of this recognition. This has resulted in the emergence of some theories.

Did Taylor Swift Unfairly Influence the Decision?

Taylor Swift - The Eras Tour
Taylor Swift – The Eras Tour

While it is clear that nobody believes Taylor Swift orchestrated a scheme to manipulate votes fans of MrBeast and his philanthropic efforts are puzzled by TIME’s decision.

MrBeast, known as Jimmy Donaldson in life has gained fame through his charitable work funded by his successful YouTube channels. Throughout 2022 and 2023 he spearheaded initiatives such as the #TeamSeas campaign aimed at raising $30 million to remove 30 million pounds of trash from oceans and waterways.

Taylor Swift - The Eras Tour
Taylor Swift – The Eras Tour

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These tangible and measurable contributions to society have led people to believe that Donaldson would be more fitting for the title of Person of the Year. 

Also Read: Kanye West “Instantly felt bad” after Dissing Taylor Swift for Beyoncé at 2009 VMAs

How did Fans react to Taylor Swift winning? 

Taylor Swift - The Eras Tour
Taylor Swift – The Eras Tour

“She’s done a great job of sticking to her guns and being vocal and political in the ways that she wants to,” said Natalie Maines of The Chicks, praising Swift’s use of her platform.

However, Maines’ comments stood in stark contrast to many posts on social media platforms. “Taylor contributes zero to society other than music. She did give all her truckers a fat bonus which was cool.
Mr beast is a content creator, but uses his influence for good and for content.
I feel he was definitely more deserving.,” one tweet read. “Absolutely. Taylor is a distraction.” Here are some more fan reactions: 

While MrBeast undeniably made the world quantifiably better through his donations and drives, TIME argued Swift’s cultural presence was impossible to ignore and matched the moment.

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